What a Swedish Town Can Teach Us About Guiding Teams Through Stressful Situations
How would you react if you were told that your entire town had to relocate to an entirely new spot, two miles away? I’m talking buildings, homes, people, lives – boom, packing up and moving down the road. This is exactly what the residents of Kiruna, Sweden were told one day. Naturally, they were a […]
Coca Cola is Dance Floor Theory Gold
A few months back, the marketing world got excited over Coke’s new campaign: The Coca Cola Friendly Twist. Watch the video, it’s kind of awesome I saw this, and as a marketing fanatic, I shared it on my Facebook wall, tagging our very own Tom because it reminded me so much of what he talks […]