Weak Ties Get You the Job
In 1973, Mark Granovetter, a sociological researcher made a simple claim, that “….when it comes to finding out about new jobs – or, for that matter, new information, or new ideas – “weak ties” are always more important than strong ties.” When using the phrase “social network” now, we tend to think about the folks […]
Weak Ties vs Strong Ties
James Fowler’s keynote address at the #ACUI11 conference last week stirred up quite a discussion after he made the claim that online relationships had little influence over behavior. As expected, our friends in the #SAchat community quickly expressed concern for the statement through the Twitter backchannel and afterwards in the hotel lobby as they’ve experienced […]