Your Logo is Killing Your Community
Logos are EVERYWHERE. We’re obsessed with slapping them on everything from t-shirts to water bottles, hoping to make a lasting impression on anyone who sees them. But let’s be honest—how many logos can one person remember? And more importantly, do logos really build meaningful connections with our community? Think back to the last conference or […]
Mastering Flyer and Poster Design: 10 Tips for College Student Leaders
Whether promoting your club’s next big event or recruiting new members, creating eye-catching flyers and posters is key to grabbing attention on campus. Here are ten essential tips to help you design flyers and posters that stand out and effectively communicate your message. 1. Clear Messaging is Key First things first, your flyer or poster […]
Don’t Mix Marketing With Relationship Building
As you walk down the street, you see me at the end of the block, holding up a “Free Hugs” sign. What do you do? If you’re a hugger, you might dive in for a squeeze. If you aren’t a hugger, you might smile as you pass by or cross the street faster than someone […]
And the Winning 2024 #FreeHugs Postcard Is…
Thank you to everyone who has participated by submitting wonderful designs and voting for our 2024 #FreeHugs postcard! We are so grateful to Lydia Mencer for such creative contributions. She designed four wonderful postcards for us, and through your votes, one was chosen! Lydia attends the University of Delaware and is an extremely talented artist. […]
VOTE FOR THE 2024 #FREEHUGS POSTCARD
Each year, we ask student artists in our Dance Floor Theory community to create new designs for our FREE HUGS Postcard for the upcoming school year. As we move into another year, we need your help in picking the final design for our new FREE HUGS postcard. Thanks to the incredibly talented students, we had a lot of […]
Design Our 2024 #FreeHugs Postcard!
Are you a creative person? Does your art dazzle, amaze, and inspire? Do you want the opportunity to have your original design travel across the world? We have an exciting opportunity for you! Here’s the rundown: Swift Kick loves free hugs, both virtual and in-person. We want to spread that love as far as it […]
The Valentine’s Day Bandit of Portland: Unveiling the Power of Anonymous Acts in Community Building
Portland, OR, is covered with cloudy skies for almost 50% of the year, but that doesn’t stop the Valentine’s Day Bandit from lifting the spirits of the city by secretly planting hundreds of red hearts all over on Valentine’s Day. For four decades, the bandit remained anonymous. However, his identity was revealed as Kevin Fahrman […]
Every Community Needs Traditions; Here’s How To Make A Successful Tradition
Do you know what’s odder than a boat carrying a giant herring? When that boat with the giant herring is carried through the streets of a town; it’s called the “Herring March” of Spakenburg in the Netherlands. The herring is a symbol of the town’s fishing heritage, and the parade is a celebration of community […]
Stop Trying to Engage Your Entire Community With The Same Type of Activities
It was a sad situation, knowing that the group spent thousands of dollars and no one showed up to the event. I was working with a university in Georgia that was hosting an outdoor adventure day for their campus. Ironically, it was raining that day, so they had to move the adventure indoors. The entire […]
Make Sure Your New Members Feel Welcomed Within Your Community
I felt like I was back at a Jr. High School dance where each group of friends circled up to form an impenetrable wall to block outsiders from getting in. But I wasn’t in Jr. High anymore; I was an adult at a parent mixer with my wife for our daughter’s school. We had just […]