Upcoming Webinar: Leveraging Social Media for Student Engagement
We’re excited to partner with The Student Affairs Collaborative for an upcoming webinar on Leveraging Social Media for Increased Student Engagement. This webinar is an updated version of our last webinar** in December on the same topic. The biggest update is the inclusion of a student panel to talk about how they want you to […]
Utilizing Red Rover Tag Clouds for Marketing
Red Rover uses tags throughout its interface to help match people and groups together on campus. Tags are simple keywords that describe a person or group. Institution tag clouds, like the one seen here, are a collection of all the individual and group tags for an institution. The institution tag cloud becomes a poster for […]
What If We DO Succeed in Increasing Student Engagement?
Over the weekend, I was talking with a group of students and advisors from Kutztown University about student engagement. In Swift Kick, we use dance floors to describe how student leaders are the ones in the center of the dance (fully engaged), and the rest of the student body (60-84% according to NSSE) are against […]
7 Steps to Awesome: The Tech of a Leadership Conference
I promised the good student affairs folk of the Penn State system that I would write up a draft outline of a tech plan for a state wide student leadership event. I delayed a bit, so that we could finish up this new sachat platform – I think it’s an important example of the goal. […]
Private Communities and Engagement – The 90-9-1 Rule
Online community ninja, Jakob Nielsen, is one of the original brains behind the 90-9-1 rule. Stated simply, the rule goes… In most online communities, 90% of users are lurkers who never contribute, 9% of users contribute a little, and 1% of users account for almost all the action. Wikipedia is a classic example. 99% of […]
Webinar – Leveraging Social Media for Student Engagement
This Wednesday, Dec 16th, from 3:00-4:15pm EST, we’re partnering with The Student Affairs Blog to host our third webinar in an ongoing effort to provide value to the community on relevant topics. WEBINAR OVERVIEWTitle: Leveraging Social Media for Student Engagement Date: Wednesday, Dec 16th 2009 Time: 3-4:15pm EST Abstract: Most research concludes that at least […]
Making Them WANT To Do It (Apathy vs Engagement)
If you have ever attended a conference with us, you know we enjoy mixing stuff up through the use of Flashmobs and Blender Events, both of which stem from our Dance Floor Theory Leadership Training. The goals are to: Have Fun Increase Engagement Build Relationships Create Pattern Interrupts Induce Positive Confusion (one reason why) While […]
The Value of Leveraging Network Nodes In The College Community
Last spring, I was traveling on a public bus from Laguardia Airport in New York to my hotel on the north side of Manhattan. When I got on the bus at the airport, the bus driver was in a heated argument with someone complaining about being charged twice for the ride. The bus driver was […]
School Website Design is Part of the Student Engagement Problem
In the first version of Red Rover’s navigation bar, we included a ‘Live Help’ button (pictured below) that generated 5-8 sessions with students per day. As more students joined Red Rover, we realized the ‘Help’ section needed to include more options other than just ‘Live Help’. So we created a new ‘Help’ section (pictured below) […]
How to Make Student Engagement Contagious
In 1969, famed psychologist Stanley Milgram conducted a social experiment looking at the contagiousness of engagement. Wired magazine’s Jonah Lehrer accurately summarizes the experiment: In this study, Milgram had “confederates” stop on a busy city street and look upwards at the sky. He demonstrated that when one person was looking up, 40 percent of passerby […]