How To Spot Trending Leaders In Your Community And Keep Them Engaged

I was paying thousands of dollars but wasn’t engaged at all; therefore, I was not getting any value. Two years ago, I received an invitation to join a fatherhood community. Although I paid my membership fees on time each month, I wasn’t very active in the group. It wasn’t a priority for me at the […]

The Key To Successfully Closing Down Your Community

Our regular uplifting monthly meeting had a dark cloud of sadness lingering over it because I felt like I had to say goodbye to eight friends all at once. For the past two years, a community of e-commerce business owners hired us to grow and engage their members. I facilitated several of their monthly meetings, […]

Growing a Community is Never Passive

What started as the magic ingredient needed to save their community became a logistical nightmare. Through a mutual connection, the head of a large community of e-commerce sellers invited me to lunch. The purpose of the meeting was to see if we could help them buck their negative member retention rates.  The organization had steadily […]

The Three Core Principles of Member Engagement that Apply To Every Community

Even though I can hold my breath for over three minutes, what could I possibly teach the U.S. Military about engaging their Marines? Marines are known for swimming for hours in freezing cold water while holding heavy weights above their head. I’m known for Free Hugs and my love of peanut butter. So when the […]

Why Strong Communities Have Secret Internal Languages

I joined a virtual community that I thought was about being a better parent,  but seeing everyone with bingo numbers in their name almost made me leave, thinking I had entered the wrong zoom room. As a parent, I’m constantly thinking about how to be better because just when I think I’ve mastered the game, […]

The Number One Reason Why Large Communities Fail

The larger your community, the higher the chance of failure unless you have this one tactic in place.  Rick Warren, the founder of Saddleback, an evangelical megachurch, began his church at the age of 26. He got off to a great start and was so successful that he had over 10,000 members before his first […]

Deciding When To Pull The Plug On Your Community

I was the captain of a sinking ship, and I didn’t know exactly how to stop my ship from capsizing. A few years ago, I was hired as an engagement growth specialist for an up-and-coming community. When I received the offer to be their executive director, I was overjoyed because it fits perfectly within the […]

The Importance of Metrics and Meetings in Your Organization

I looked at my watch impatiently and saw it was 12:23 pm. This meeting was supposed to finish at noon. We were already 23 minutes overtime because one conversation was running endlessly long. What should’ve been a simple discussion followed by a decision turned into people giving their opinions without any data to back it […]

5 Ways To Recover When Your Boss Ruins Your Perfect Plan

Hmm… I’m thinking of something that will make this day POP. But what would that be? Do I take the easy road and create a fun Casino theme? Do I look into creating a ’70s disco theme and have our team disco their way through the day? Or Do I create a 007 (James Bond) […]

How Much Is Too Much Programming?

A fresh cup of hot tea is brewing away on this lovely spring morning next to my desk as I open up my email. Loading, loading, and still loading my inbox finally shows over a dozen emails from different companies inviting me to events they have coming up. The first email is from Airbnb saying […]