The Two Ingredients Required for Successful Engagement

At some point, every facilitator eventually runs out of activities they can do with a group. It’s natural and bound to happen. This exact thing happened to a friend of mine, Kevin Prentiss, who was running a 10-day long summer program for a group of students at Stanford University. After 10-days of facilitating activities and […]

Fun Is The Easiest Way To Change Someone’s Behavior

A group of psychologists seated themselves between a staircase and an escalator in a U.S. shopping mall to run a study. They set out to answer two questions: What percentage of people choose stairs over an escalator when given the choice between the two? How would behavior change if people were made aware of the […]

When Recruiting… Make Sure To Show Not Tell

During a recent visit to Pittsburgh, I set aside some time to visit with a former intern of ours studying at Carnegie Mellon University. As we walked through their beautiful University Center, I noticed a large number of campus clubs with tables set up trying to solicit students to join their organization. Every table was […]

Engaging “Neutrals” on Social Media

social media

If you’re reading this, you may also be a member of the Student Organization Leaders Facebook Group. (If you aren’t, do me a favor and request to join.) Our goal with this group is to create a place for people who have seen our Dance Floor Theory program or follow our work to continue the conversation […]

That’s a Wrap on #FreeHugs18

Free Hugs Day has become quite the event at many schools around the US. From University of Delaware, to Johns Hopkins University, to Bossier Parish Community College we witnessed hugs at every corner of our country, at institutions of all kinds for #FreeHugs18 Last year, we talked about how Free Hugs Day has become a […]

How to Dominate Free Hugs Day

A day where people all over the country, and possibly the world, are giving out hugs all at once can sound intimidating. But we want you to know that participating in Free Hugs Day is simple. You really don’t need much to spread some joy in your community. What’s necessary for #FreeHugs18 on November 1st? Pledge […]

Another Free Hugs Day in the Books! #FreeHugs17

Free Hugs Day has become quite the event at many schools around the US. From Texas A&M International University, to Fordham University in New York, to UC Berkeley, we witnessed hugs at every corner of our country.   Free Hugs Day is a tradition for many different schools every year.  Check out what some of […]

5 Creative Ways to Make Free Hugs Day Go Viral This Year

We are all here Take your pick Get a hug from Team Swift Kick! The whole point of doing a free hugs day is to get the people around you to ask “What’s going on?” That question helps them become more engaged within your community. Just holding a Free Hugs sign is unique enough that […]