Poll! What’s the best way to snag members in September?
It’s the beginning of a new year, and that means you student leaders are all over the place, looking for new students to bring into your awesome organization. With all the options out there to snag a freshman (or transfer, or upperclassman!), where do you find the best community enlarging opportunities? Also, head over to […]
Hold Hands, Get Chocolate – No, not from your boyfriend
Milka, an Argentina chocolate company, set up a nifty vending machine with a catch, to promote “tenderness” between strangers. Bear with us… You see, in order to dispense the free chocolate, people need to hold hands, one on one end touching the button on the machine, the other on the other end touching the button on […]
Coca Cola is Dance Floor Theory Gold
A few months back, the marketing world got excited over Coke’s new campaign: The Coca Cola Friendly Twist. Watch the video, it’s kind of awesome I saw this, and as a marketing fanatic, I shared it on my Facebook wall, tagging our very own Tom because it reminded me so much of what he talks […]
DFT Tip #17: The Never Ending Party
This week we posted this DFT Tip, artwork by Lia Rothschild, on our Facebook page. The idea is, you shouldn’t have to be in the room with a group you lead for them to have positive experiences. Another way to think about this tip is the old adage Give a man a fish and you […]
Student Leader Spotlight: Mark Patrick Clements, Corning CC ’15
School and Year: Corning Community College, ’15 Major: Human Services Leadership position: Student Trustee How do you define leadership? Broken down to the basics, leadership is service. Every single person at Corning Community College has something unique, something singular to offer to the world, but many of them don’t know it because they have not been given […]
In Depth with DFT Tip #10: Marketing to those who don’t care
We posted this tip, awesome artwork done by Lia Rothschild, last week, and it sparked a little conversation. Our good friend and avid Swift Kick follower, Amera, commented and asked, “But how you market?” She was wondering if maybe we meant ‘quality over quantity.’ She’s right to an extent. But then Tom commented and went […]
What It’s Like to Be in a Dance Floor Theory – Awesome Video
Baldwin Wallace sent us this epic video they put together of Tom and his Dance Floor Theory™ program this year, set to the tune of “Take a Walk,” a fun song that captures the carefree spirit of the programs. Check it out: Here in the office, we got goosebumps watching the interactions between students, the […]
Counterintuitive Dance Floor Theory™ Tip?
Hi Swift Kickers! You might read this DFT tip and think: “But I am a FIVE! I am in the middle of the dance floor, a real student leader, starting my own parade! Someone’s gotta!” Sabina here, Community Manager at Swift Kick, and I have to admit, I thought something similar at first. Here’s how […]
The Ideal Ice Breakers for New Members
No, not that kind! [Image from Hersheys.com] Last night I was facilitating a meeting for a group of business owners who recently joined an entrepreneur’s organization here in NYC. Since they were all new members, we did several activities to connect them together and find common bonds because, as we say in Dance Floor Theory, […]
5 Ways that a Second Grader Followed Dance Floor Theory
Christian Bucks is an adorable second grader from Pennsylvania who realized that some of his classmates were lonely during recess time. Having heard about a “Buddy Bench” being used in a German school, Christian suggested to his school administrators that they also install one. The Buddy Bench is a designated bench on the playground where […]