Watch Tom Krieglstein’s New Marketing Video

It’s been a huge year so far for Swift Kick! First, we welcomed Justin to the team. Now, we are excited to show you Tom’s new marketing video. We are thrilled with the way it came out. Swift Kick is so proud of all Tom has accomplished with this company. In Tom’s own words: CELEBRATION […]

Creating an Engagement Dashboard for Your Organization

For two years, I sat on the board of the NY Entrepreneurs’ Organization as the Head of Member Engagement. At my first board meeting, I asked the group for some prior data on member engagement. My aim was to find a baseline level of engagement which I could use to build goals for the future. […]

After You Make An Introduction, Get Out Of The Way

This post is a continuation of our last post about creating affinity groups through shared interest introductions. Tom talked about how he connected two strangers at an event because they were both wearing Batman shirts for International Batman Day. Read the post here if you need a refresher! After I made the Batman introduction happen, […]

Is Batman in Your Organization?: Creating Affinity Groups

A common practice of mine during my trainings to greet as many of the participants ahead of time. During one training, a guy walked in wearing a unique looking Batman shirt, so I made a comment. His face lit up, and he excitedly said to me, “Did you know that today is International Batman Day?” […]

Fun Is The Easiest Way To Change Someone’s Behavior

A group of psychologists seated themselves between a staircase and an escalator in a U.S. shopping mall to run a study. They set out to answer two questions: What percentage of people choose stairs over an escalator when given the choice between the two? How would behavior change if people were made aware of the […]

Pillow Fights and Multiple Levels of Engagement

Packed Union Sq with text

DFT Lesson #2 is the foundation for the rest of our philosophy on engagement. Because from now on, you’ll know that there are multiple levels of engagement and the goal is to keep moving people towards Level 5 because that’s were the action is.

Houston We Have A Problem…with Employee Engagement

In 2013, Gallup undertook a massive effort to study the current state of employee engagement around the world. After surveying 73,752 employees in 141 countries, Gallup found that 24% of employees are actively disengaged, 63% are not engaged, and 13% are engaged. You will find that when an employee is disengaged with their work environment, […]

The Four Big Myths of Dance Floor Theory

Dance Floor Theory is an engagement system that can be used by any team or organization to better engage their employees or members. We use dance floors as a visual representation of engagement within an organization. In the middle of the dance are the most engaged dancers. We call them 5s. The least engaged dancers […]

Johnny Appleseed – The Ultimate “Party Keeps Going”

Unless you’re in second grade, you probably don’t know this, but today, March 11, is Johnny Appleseed Day! Yes, I was seven the last time I talked about him. But I did some research for this post, and I realized that he is a great example of the following Dance Floor Theory tip: The (Apple) […]

When Employee Engagement Goes Too Far – Scary Sixes

Robyn works at a large cosmetics company where meetings happen every day, all day. Others on the team describe her as loud, excited, and never-ending. In meetings, there is often no reason for Robyn to answer questions, but she does anyway. Many times, the questions aren’t related to her job, and she doesn’t even have […]

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